Forrester Research names Kin + Carta a Leader in Forrester Wave™: Midsize Digital Experience Agencies

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As part of Kin + Carta, Hive is proud to announce that Forrester Research has named the group a Leader in the prestigious evaluation, The Forrester Wave™: Midsize Digital Experience Agencies, Q4 2018.

Kin + Carta is a next-generation digital transformation business that fuses three specialisms — strategy, innovation, and communications — under its new organizational model called The Connective. The Connective consists of strategic consultancies Hive, Pragma, and Incite; digital innovation firms TAB and Solstice; and communications agencies Edit and AmazeRealise.

Kin + Carta’s classification as a Leader places The Connective in the highest of four categories within the Forrester Wave™ listing.

Forrester cited Kin + Carta for leading with a “blend of strategists and builders for new products. Kin + Carta, which is the newly rebranded St Ives, run by the former CEO of Solstice, has 1,479 employees focused on digital experience services in 16 offices serving clients predominantly in Europe and North America. Compared with other vendors we evaluated, Kin + Carta has higher adoption and quality of design, artificial intelligence, and technology services.”

J Schwan, CEO of Kin + Carta, said: “Forrester is a gold standard in the industry. To be recognised as a Leading digital experience firm is a real honour. We believe this is a testament to the boldness of our clients, the effectiveness of our working culture and the great teamwork happening across our Connective.”

After a deep evaluation of The Connective’s capabilities, Forrester found that Kin + Carta clients value our group’s ability to blend strategy and execution in a “roll up your sleeves” culture. The report also states, “Kin + Carta scores well in strategy factors, including client co-innovation and employee experience… [The Connective] is a good fit for companies building products and customer applications.”

Jas Hummel, CEO of Hive said “It’s exciting to see the great work delivered by The Connective being acknowledge by Forrester. As one of the strategic consultancies, it is especially satisfying to see that client co-innovation has been highlighted alongside our ability to blend strategy with execution, because we are passionate about making a real difference to the lives of real people.”

Kin + Carta scored the top points possible in experience design services, artificial intelligence services, authenticated experience services, emerging touchpoint services, digital experience technology services, programme management services, client co-innovation strategy, active digital experience clients, and employee experience criteria.

To read the full Forrester Wave report, click here.

To learn more about Kin + Carta’s Connective model, visit


Originally posted by Solstice and available here.

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